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Beware Of Scams! List Building The Right Way!






Ad Swaps, Solo Ads and Mailing Lists... BEWARE!

Many people have discovered they can build a business selling ads in the form of mailings if they have a good size list to offer.

At first glance, this seems to be a great way to build traffic; pay a little money get a guru to do a mailing for you to their list.

You can make money selling your products and even grow your own mailing list at the same time.

Brilliant!

While this is very possible, beware. Here are the caveats:

Scam #1 - Freebie Lists

You will probably see clicks and sign ups but many of these scammers build huge lists of freebie seekers (lowest class of marketing segment) and then resell these "Solo Ads" to people. They promise so many open clicks for your email and usually you can get some sign ups too. The problem is that the real value is to a marketer's BUYER list. It is easy to get freebie seekers to sign up but many of these people will not buy anything.

Scam #2 - All Sign ups From One Place

Be careful with deals from overseas areas. You will get sign ups to your offer but they are all seem to be from one place! More than likely the people you just signed up are sitting in "overseas sweatshops" and are paid a few pennies every time they join a list or do something related to this.

Be wary of overseas list sharing or paid ads and if you see sign ups coming all from one IP address or geographical location, odds are you have been had and never do business with these people again.

This has become big business and unsuspecting marketers, even the big names, fall for this scam all the time! The scammers are getting better with this scam as they are using software that rotates their IP's or multiple proxies to cover their tracks.

If you do decide to try this make sure you do your homework on who is selling / swapping a list to. Look for reviews and reputable places where other marketers have reported on the success of the list they ran their ad with.

Good marketers will make this information available if they are selling ads.

If you get a reputable ad swap or buy keep in mind that you should consider removing the double opt in.

I realize some people will say this is a risk when it comes to the spam laws but the double opt in will greatly reduce your sign ups during the ad run.

Also make sure your offer for your mailing list is a really GOOD offer. It should be a good product or service that has real value.

Another factor to watch is your opt outs. If you get sign ups then a few days or week later you get a bunch of UN-subscribers, either your offer sucks or again you have been taken to the cleaners.

To Build A Good List...

It must be Targeted. With many of the above mentioned methods you will most definitely fail! If you are selling Video Marketing Tutorials and you have purchased a list, or sent your Solo Ad to a SafeList...The odds are you just purchased a list that is Targeted towards “Men Who Love Deep Sea Fishing Ages 18 – 80” Or Hunt For Fun!. Trust me they do not care anything about Video Marketing and are not likely going to purchase your product.                              
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Safelist...You can get anything there from Granny who enjoys baked goods, to Young Adults who are into “Violent Video Games” and so on. That is why you want a Targeted Audience for your list. There are many ways to learn who your audience is...Research! You have your Product and Google is always a good place to start. Go in and research your own Product. Go to Forums, ask questions, or just read through if your not ready to ask the Forums, search out your Product area, start reading and learning who you are looking for.

You'll soon start to see patterns in buyers for your product (such as age, Job Type, in some cases even analytical Data on their income, age, gender, what they like/don't like, etc.). There's even tools now that can assist in making this task much easier. But my opinion is when you do not know...You start by asking questions.

Once you've learned who your Target Audience is...It becomes much easier to start reaching out and getting to know people in that Audience, Social Media is always a good place for this. Don't Bum Rush Them...You have to take time to build credibility and trust, get to know these people. With a Good Email List...Your Gonna Be Building a Relationship with them, and your goal is to provide Solutions to their problems.

Great set of E-Books I have here that will help get you on the right path, 7 in total and 100% Free!

I'm not saying it's super easy, cause it's not...but there are ways, Tools, EBooks, Books, Videos, Reports that will help along the way to learning.

Don't be a victim in this game, make sure you get the right knowledge from the start...

I have some Great Videos On Building Quality List...Still Building My Blog But Will Get Them Up Soon! Free To See!


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